Minimalist branding for a professional business consultant
Ankur Trivedi
Logo Design & Branding
1 Day
Adobe Illustrator, Figma
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Back to all projectsI designed a custom logo for Ankur Trivedi, a Business Growth Consultant, launched at https://ankurtrivedi.com/. The logo features a stylized monogram with the letters 'A' and 'T,' paired with the tagline 'Explore Build Thrive,' reflecting his expertise and vision. Completed in a single day on March 25, 2025, this project showcases my ability to deliver efficient, impactful branding solutions tailored to a consultant's professional identity.
Creating a professional logo within a single-day timeframe presented significant challenges. The design needed to balance personal branding with professional appeal, work across various platforms, and effectively communicate Ankur Trivedi's business philosophy while maintaining simplicity and memorability.
As the sole designer, I managed the entire logo creation process within a tight timeline. After a quick analysis of business consulting branding trends and understanding Ankur Trivedi's vision, I focused on a minimalist approach with a monogram using 'A' and 'T' to personalize the design. The final logo features intersecting lines forming an 'A' with a curved element suggesting growth, paired with clean typography for the name and tagline.
Conducted a quick analysis of business consulting branding trends and Ankur Trivedi's target audience.
Sketched initial concepts, settling on a monogram using 'A' and 'T' to personalize the design.
Created a minimalist logo with intersecting lines forming an 'A' and a curved element suggesting growth.
Selected a bold, sans-serif font for 'ANKUR TRIVEDI' and a clean typeface for 'Explore Build Thrive'.
Used a monochrome black-and-white palette for versatility and a professional aesthetic.
Delivered the completed logo files to the client on March 25, 2025, meeting the same-day deadline.
On-Time Delivery: Completed and delivered the logo on March 25, 2025, as promised
Strong Brand Identity: The logo enhances Ankur Trivedi's professional presence on his website and beyond
Client Satisfaction: Ankur praised the logo's alignment with his vision and its immediate usability
Market Appeal: The design positions him as a modern, growth-oriented consultant, appealing to potential clients
Versatile Application: Provided logo variations suitable for website, business cards, and social media profiles
Immediate Implementation: The logo was integrated into the website within hours of delivery
"I was amazed by how quickly and effectively my vision was transformed into a perfect logo. The design captures exactly what I wanted to convey about my consulting approach - exploration, building, and helping businesses thrive. The monogram is distinctive yet professional, and I've already received numerous compliments from clients."
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